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Helping dentists stay InTouch with patients

Get the Latest on Marketing Trends for Dentists

Our blog covers all things dental marketing, from message on-hold to social media and SEO. Check back regularly for the latest articles!

SEO Tips You Need to Rank for Sedation Dentistry

Sedation dentistry is an increasingly popular service dentists offer to accommodate their patients and make their dental visits more comfortable and relaxing. For many, coming in for a dental appointment can be quite stressful. This results in lots of people missing out on essential treatment, because they’d rather avoid the anxiety that comes with sitting…
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6 Ways to Tell Your Dental Marketing’s Paying Off

It’s not hard to tell when your dental practice is becoming increasingly successful. But if you’re working with a dental marketing firm and want to ensure you’re getting a strong return on investment, there are specific metrics you’ll want to monitor. These will show you how well your practice is performing as a whole—how much…
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7 Ways Your Dental Website Can Help You Recruit

In June 2021, ADA News reported that dental practices all over the US are understaffed and receiving fewer applications. “HPI data show more than 80% of hiring dentists find hygienist and assistant recruitment extremely or very challenging.” Are you currently struggling with these issues? Going weeks without application submissions Temp staffing agencies having no availability…
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5 SEO Tips for Cosmetic Dentistry You Need to Know

As a dental practice, you strive to satisfy your patients’ needs and give them the best experience. But you may also want to place more focus on services at your practice that will bring in more revenue. Cosmetic dentistry is one such area of dental care that will always be in demand. And by drawing…
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How Message On-Hold Can Promote Your Services and Why You Need It

Websites, ads, and social media posts aren’t the only ways to promote and grow your dental practice. The power of message on-hold as a marketing tool should not be taken for granted. Your marketing strategy should always include on hold messaging to promote your practice and services. While it’s not ideal to put a patient…
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Questions Your Dental Marketing Agency Should be Answering for You

When you choose to work with an agency to achieve your marketing objectives, you’re putting the future of your dental practice in its hands. But while you don’t need to be an expert in SEO and Google Ads in order to benefit from them, the company you’re working with should be communicating with you regularly…
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5 SEO Tips to Help Your Website Rank for Dental Implants

There are several ways you can help your dental practice rank for certain high-value services. If you’re looking to increase revenue and bring in more patients for dental implants, consider a marketing strategy that focuses on search engine optimization (SEO). SEO is a vital part of any marketing strategy because it can help your dental…
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Why Your Dental Practice Needs Video Marketing

Video is an essential tool to have in your content marketing arsenal. While images, links, promotions, and ads are all good and important, video can take your dental practice to the next level and help you reach an audience you didn’t know you had–and elevate your success. If you’re not currently using video marketing for…
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Why Your Dental Practice Needs to do Email Marketing

Email marketing is on the rise, and your dental practice could see greater growth and success if you start including email newsletters and campaigns in your marketing strategy. Here are some stats to sink your teeth into: As of 2020, 73% of millennials prefer to receive notifications from businesses via email By 2023, there will…
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Why Your Dental Practice Website Needs Online Appointment Requests

Having online appointment request functionality on your website can make your dental practice even more successful than it already is. You should give visitors to your website every opportunity to request an appointment; relying on phone calls can quickly overwhelm your front desk staff and result in more patients being put on hold. And many…
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How Can Google Ads Help Your Dental Practice?

If you’re looking to grow your dental practice (and why wouldn’t you be?), you should consider investing in Google Ads. This form of advertising is efficient, cost-effective, and can help you reach new, high-quality patients and retain the ones you already have. What are Google Ads? Google is not only the largest search engine on the…
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8 Ways to Use Google Ads for Your Dental Practice

Google has a whopping 3.5 billion users per day typing in search queries (over a trillion each year!). It would almost be an understatement to say that Google Ads offers seemingly infinite marketing opportunities for your dental practice, and a massive audience to whom you can market your services and products. Here are some of…
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